Archive - Pierre Berard

The Ultimate Rosé Guide for Cannes Lions

Pierre Berard — local · ex-CMO · worked in wines & spirits

Jun 21 • Pierre Berard

February 2026

Capabilities is the name of the Game

building alpha capabilities

Feb 12 • Pierre Berard

January 2026

Letter to us to read in December 26

keeping us accountable for our acts in 2026

Jan 3 • Pierre Berard

July 2025

This is alphabrand. Giving Marketers Superpowers.

Hi — I'm Pierre Berard.

Jul 3, 2025 • Pierre Berard

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